The NIHR is organising a webinar Wednesday, 30 September 2026 (1:00-2:00 PM) to discover how to embed change by ensuring you translate the story into everyday communications and behaviours.You will gain practical insights into:
- consider how and why change initiatives can fail when we underestimate what true, long-lasting change really requires
- explore the importance of crafting and/or sharing a compelling change story to build early and ongoing understanding and alignment
- discover how to truly embed change by ensuring leaders translate the story into everyday communications and behaviours.
This webinar is open to anyone working in or supporting health and care research via NIHR, NHS, UK universities and other publicly funded organisations.